This series of interactive films was produced for NATWEST via M+C Saatchi. Working with the creative team we devised a simple but fun approach in a studio setting featuring presenter Rachel Riley.
As well as the films, we delivered photography and other online assets. We really enjoy finding innovative ways to deliver messages and contribute more to campaigns than simply picking up a camera. This project was a great example of that.
The film gained over 3.5 million views online and won the InMobi award for best mobile creative.